Abstract: This study aims to analyze the effect of Return on Assets (ROA) and Return on Equity (ROE) on Price Book Value (PBV) at Regional Development Banks (BPD) listed on the Indonesia Stock Exchange (IDX). The object of this research is the Regional Development Bank (BPD) which is listed on the Indonesia Stock Exchange (IDX). The method used in this research is descriptive quantitative, which is a research approach that uses lots of numbers, starting with data collection, interpretation of the data obtained, and presenting the results using secondary data, namely financial data in 2019-2023 on a quarterly basis (53 financial data. The results showed that Return on Assets (ROA) had a positive and significant effect on Price Book Value (PBV) at Regional Development Banks (PBV) listed on the Indonesia Stock Exchange (IDX), while Return on Equity (ROE) had a negative but not significant effect. to Price Book Value (PBV) at Regional Development Banks (PBV) listed on the Indonesia Stock Exchange (IDX). The results of the study also show that Return on Assets (ROA) and Return on Equity (ROE) on Price Book Value (PBV) at Regional Development Banks (BPD) listed on the Indonesia Stock Exchange (IDX) with a determination value of 91.5%.
Keywords: Return on Assets, Return on Equity, Price Book Value.