AIJBM JOURNAL

June 7, 2024

Relationship between Reputational Risk and Financial Performance of Commercial Banks in Kenya

ABSTRACT:- Financial institutions play a key role in spurring the growth of the economy. The purpose of this study was to determine the relationship between reputational […]
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June 7, 2024

Urban Sustainability, Resilience, and Liveability in Two Metropolitan Cities of Pakistan (Survey of Karachi and Lahore)

ABSTRACT:- The problem of cities is very complex in the 21st century and needs to be addressed in the long term strategy with dynamic solutions. The […]
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June 5, 2024

Business Management Ethics and Customers Retention in Selected Money-Deposit Banks in Delta and Edo States Nigeria

ABSTRACT:- The study focused on business management ethics and customers’ retention in selected money-deposit bank in Delta and Edo States, Nigeria. Three research questionnaires were asked […]
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June 5, 2024

Effect of Sales Promotion on Consumer Patronage for Guinness Foreign Extra Stout Beer in Abuja Nigeria

ABSTRACT: The present study examined how sales promotions affect Guinness strong beer consumption in Abuja. This study used primary and secondary data extensively. The Cochran formula […]
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