AIJBM JOURNAL

July 2, 2023

The Influence of Benevolence, Competence, and Integrity on E-Loyalty In The Usage Of E-Wallet Applications in Indonesia

ABSTRACT : In Indonesia, the fintech sector has played a pivotal role in introducing a diverse array of payment system advancements, including electronic wallets, popularly referred to […]
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July 2, 2023

Digital Transformation Strategy in Construction Industry: A Case Study on PT. Konstruksi Membangun Negeri Tbk

ABSTRACT: The advancement of digital tools in construction has increased for the past decade and it brings a solution overcome the issues of low-level productivity and […]
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July 2, 2023

Influence of Store Atmosphere and Service Quality on Repurchase Intention: The Mediating Role of Customer Satisfaction at Nakoa Cafe Malang City

ABSTRACT : The main purpose of the conducted research was as a forum to examine the relationship between store atmosphere, service quality, and intention to buy […]
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July 2, 2023

The Five A’s Framework and Brand Productivity Metrics: Analysis on Pay TV Brand in Indonesia (IndiHome TV)

ABSTRACT: The key objective of this research to analyze the current condition of IndiHome TV brand awareness, to analyze the current level of IndiHome TV brand […]
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