ABSTRACT:– The turf of business has never been as merciless fore as it is today. Indian mythology has been viewed as the ocean of astuteness by various renowned scholars. Be it any facet of human sophistication, mythologies across the world have had a sway on the same from time anonymous. Therefore, the concerned research article has engrossed on the pieces of knowledge of these mythological anecdotes to excerpt values and contrivance them to the contemporary corporate world. In this particular article secondary data has been retrieved from various credible for making the analysis. The Hindu epics the Ramayana and the Mahabharata have been used as the paraphernalia for procuring acumens into the allegorical mystics of ancient India and what it has to offer to the current commercial hankerings. The pertinent divergences between the European views of virtue and the Indian mythical tenets have also been emphasized in the study.
Keywords: Indian mythology, human Civilization, Corporate world, Paraphernalia, Imageries